Original Braun Model HL-70 Desk Fan designed by Reinhold Weiss. The design is a revision of Weiss’s iconic HL 1 Multiwind desk fan issued a decade earlier, registering Braun’s shift of the late ’60s from New Objectivism toward what might be called technological expressivism. Form is reduced to the primitive cylinder; functional controls are simplified; a transparent cradle, giving a gravity defying appearance, replaces the fixed stem and base arrangement of the earlier design. This object is held in MoMA’s permanent collection; this example is fully functional and in great vintage condition. There is a hairline crack in the base that does not compromise its stability. When found, this fan was contained in (what we believe to be) its original box and is included in the purchase. This fan doubles as a unique, decorative accessory perfect for a desk or bookshelf. The original label on the base is intact.
Dieter Rams and The Braun Design Team
Between 1955 and 1995, when Rams was working at Braun, the company manufactured or sold over 1,272 products. Rams designed 514 of them. Considering he also made products with Vitsoe, it is clear there are almost no other 20th century designers in the world who can compete with him in terms of the sheer quantity of products he made. Of course, quantity and quality are very different considerations, but this fact is still worthy of notice.
Rams' design work spread from audio systems to lighters, calculators, televisions, and flash units, and his design vocabulary can be detected in many other products. The very influence he had on other designers as the head of the design team at Braun is just as worthy a topic of enquiry as his own design activities. Rams and his design team were as important to the company as it was to them, and without each other it is unlikely that either would have achieved the quality and quantity of work that they did.
Adapted from Less and More: The Design Ehtos of Dieter Rams edited by Keiko Ueki-Polet and Klaus Klemp Gestalten
Dimensions:
Height: 5.75"
Diameter of Base: 2.5"